Founded Girl Tech to develop technology-focused products aimed at girls.
On June 1, 1995, Janese Swanson founded Girl Tech, a company dedicated to creating technology products that engage young girls with science and technology. The innovative brand responded to the market demand for gender-inclusive gadgets and toys, addressing a critical gap in STEM education by ensuring girls were not overlooked in technology engagement. The establishment of Girl Tech signpost Swanson's dedication to breaking gender barriers in tech, demonstrating her proactive approach in an era that often marginalized women's roles in technological development.